Kayla is a multidisciplinary editor and content specialist creating thoughtful and strategic content across print, digital and social landscapes.
Kayla holds a Bachelor of Journalism from the Queensland University of Technology. She writes editorial and commercial content for leading publications across the globe. Her writing has appeared in Home Beautiful, ELLE Australia, Atlas by Etihad Airways, marie claire Australia, Gourmet Traveller and more. Working on campaigns for brands such as Pandora, Louis Vuitton, Freedom, L’Oréal, Tourism Tasmania, and Brown Brothers, Kayla offers creative strategy, communications and copywriting services to a variety of brands. Read her travel-inspired Substack here.
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Travel, homes, lifestyle and culture stories across print and digital media
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Commercial content, campaign copy, brand storytelling, website copy, video script writing
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Creative ideation, campaign development, digital strategy, social-first ideas and execution
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Instagram captions, scheduling, video production and more.
Content that fosters authentic engagement between audiences and brands. Mine is a byline you can count on.
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"I love how Kayla cuts through the noise with her knowledge of what works.”
— Diana Moore, Digital Editor of Home Beautiful
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"Kayla is an absolute weapon—she's fast, she's polished, and her writing is an absolute pleasure to publish. She simply never fails to nail the brief."
Dinushka Gunasekara, Brisbane Editor of Urban List
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"Kayla always comes armed with such strong ideas!"
— Kerrie Sekhon, Senior Strategist
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"Kayla ploughs through creative ideation after ideation across every category, brand, budget, audience… and never misses a beat (or deadline)."
— Franki Hobson, Content Director
Meet Kayla
Kayla is a Brisbane-based writer and editor who swears the secret to happiness is always having a holiday booked. As a lifestyle and travel writer for leading publications around the world, she's visited some pretty cool places in the name of journalism—from the breezy beaches of Vanuatu to the snowy streets of Vancouver.
With more than eight years’ experience in media and copywriting, Kayla brings a unique blend of journalism and digital strategy to every project. She specialises in connecting global brands with the right audiences—building reach and exposure while always putting the reader first.